Users will soon have a fresh option that enables them to cut down on the amount of artificial intelligence-produced media appearing in their timelines. This move comes as the platform revealed that it now features over 1 bn AI videos.
Trial and Implementation
The update is being tested over the next few weeks before a widespread rollout. This development aligns with a surge in AI content, driven by new AI video creators.
AI Content on Other Platforms
Studies have shown that approximately a tenth of the quickest rising content creators on a competing service exclusively feature clips produced artificially. A considerable share of this output is deemed low-quality AI content, a term for substandard, bulk-generated content that is frequently absurd or bizarre.
Based on user feedback that numerous viewers like content made with AI tools, from computer-generated images to science explainers, and we aim to offer the community the power to adjust the amount of that, according to their own likes,” said a spokesperson.
Volume and Proportions
TikTok shared that there are now 1.3 billion videos on its app tagged as made with AI. Overall, in excess of 100 million media items are uploaded to the app each day, making AI content a minor part of its complete catalog.
User Control Features
Members will be able to reduce or increase the volume of AI-generated videos they see by using the topic control feature in the app and picking the AI content topic. Further subjects that currently be modified under the tool encompass politics, clothing, beauty, and choreography.
AI Disclosure Rules
Its policies require content makers to tag “realistic” AI-generated content, and it forbids harmful AI impersonations of public figures or critical incidents. Any realistic artificial content that is without a tag can be taken down under its user guidelines.
In addition, the platform will from now on attach an “AI-made” label to content produced via its own AI tools, or detected by an collaborative effort for identifying content made by AI. This measure is aimed to stop users from attempting to evade the labeling process.
Responsible AI Funding
The platform is also launching a $2m AI literacy fund for experts and institutions to produce learning resources about responsible artificial intelligence. This initiative will support educational bodies focused on educating coding and technology.
Platform Protection
The platform has defended its content review process, during discussion over intentions to cut jobs for hundreds of content moderators in Britain. It is expected to eliminate hundreds of positions in its content moderation department in its British office, with trade unions and internet security professionals expressing worry that humans are being replaced by AI moderation.
A trust and safety lead stated that people-led review would continue to be important, but automated tools can safeguard staff by removing the most distressing content ahead of it has to be seen by people. TikTok stated a 76% decrease in explicit and harmful content handled by safety staff over the previous year due to the use of its machine learning processes.
“We think that it’s essential to integrate humans and technology to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we also think it’s highly necessary to minimize viewing of unsafe media as swiftly, which is why a significant AI assistance is proving valuable work at speed.”
